My Home Estimate Website Design & PPC
Client:
My Home Estimate
Industry:
Cost Estimates, Renovations
Project
Website Design, PPC
My Home Estimate is a trusted online resource for accurate and reliable construction cost advice for residential projects. With over 20 years of construction experience, they have developed comprehensive cost models to help homeowners and clients estimate construction expenses based on the specific areas involved in their projects.
Gorilla Marketing was tasked with designing and developing a new website for My Home Estimate. In addition, we were responsible for creating and managing a Google AdWords PPC campaign to drive targeted traffic to the new website. The overall goal of the project was to increase brand awareness, generate leads, and boost sales for My Home Estimate.
We adopted a user-centric approach to the design of the My Home Estimate website, ensuring a seamless user experience that aligns with the expectations of the target audience. We incorporated visually appealing elements such as clean lines, a bold colour palette, and high-quality imagery to create a fun and exciting, trustworthy and professional online presence.
Gorilla Marketing devised a strategic PPC campaign utilising Google AdWords to drive qualified traffic to the My Home Estimate website. The campaign targeted relevant keywords and demographics, reaching potential clients interested in home renovation projects. Engaging ad copy was crafted to highlight the benefits of My Home Estimate's offerings, enticing users to click on the ads and visit the website.
